Brands, agencies, and publications need quality illustrations now more than ever
And no, you don't need to wait around for potential clients to discover you on social media.
Stop waiting for illustration clients to discover you on social media
Time and time again I see talented illustrators spend months and years putting all their focus on building their social media accounts.
- “If I post every day, surely my work will get noticed!”
- “I'll just pay to promote my posts and probably double my followers overnight.”
- “If I use the right combination of hashtags, you just wait and see, I'll get more likes!”
Whats going on here?!
This doesn't have anything to do with getting more illustration clients, this is all about battling algorithms on social media sites.
Why would you build your illustration business on a platform you aren't in control of? Where overnight the rules can change and permanently affect the success of your illustration business.
You can't pay your bills with more ‘likes', more comments, and more followers. You need money. Money from high-value illustration clients who value your creative vision and and illustration style.
GOOD NEWS: You can delete your Facebook, Instagram, and LinkedIn account right now and still have a thriving illustration business.
The unfortunate mindset stopping most illustrators from getting new clients
The problem is having the mindset of “getting discovered”.
Sorry but the – “If you build it, they will come” – mindset doesn't work. It doesn't work for an illustration businesses or ANY kind of business. It's too passive of an approach if you want to make a living from your illustrations.
Just know, there are countless brands, agencies, studios, organizations, and businesses who need quality illustrations.
The only problem is that you haven't taken the time to introduce yourself to them yet.
If you have a strong illustration portfolio, then all you need to do is confidently introduce yourself to potential clients. Clients you know you can help.
Your future illustration clients want you to contact them
Getting more illustration clients is a skill you can learn just like anything else.
Let me show you how being more direct has the power to change your illustration business — forever.
Are you ready to finally get high-value illustration clients without having to grow an audience on social media, pay for ads, send postcards?
Learn simple and direct methods for getting high-value clients who are happy to pay you for your creative vision and style.
Illustration Essentials is clear and actionable. When you’ve finished the 8 video lessons, you’ll know exactly what you need to do to get more illustration clients – and how to do it.
You’re getting over a decade worth of experience and hard-won lessons that have been chiseled down into grab-and-go lessons. I want you to have everything you need to confidently get more illustration clients.
Illustration Essentials is a course where I’ll show you step by step, how to get illustration clients.
Finish the steps in each lesson and see the results.
Inside Illustration Essentials you'll learn…
- How to completely eliminate social media as a marketing activity and what to do instead.
- How to write emails that get opened, read, and replied to from creative VIPs and decision makers.
- How to effectively introduce yourself to a potential clients without sounding sales-y or spammy.
- How to double and triple your revenue with proven pricing strategies.
- Double and triple your clients with one email. Including what to say and when.
- Eliminate any competition with a proven pitch email. Confidently bring up your pricing and rates without scaring clients away.
- And much more…
Here's the exact list of lessons, so you can make sure Illustration Essentials is right for you.
Get everything you need to connect with potential illustration clients who are aligned with you and the type of illustrations you make.
In 8 lessons you'll get a clear idea of how to start and grow your freelance illustration business:
1 | Know what not to do
Free your time and mind from things like social media and paying for ads.
2 | Create goals that matter
Know exactly what benchmarks you need to hit to increase your income.
3 | Define your profitable clients
Take your illustration into new markets so you aren't competing with anyone.
4 | Crafting your offer
Figure out how to creatively package your illustration services to profit.
5 | Generating leads
Compile a list of profitable clients.
6 | Qualifying leads
Exact ways to introduce yourself to potential clients.
7 | Converting leads into clients
Next steps to take to transition an interested lead into a paying client.
8 | Getting referrals
Double and triple your clients with one email.
How I've helped a recent illustrator with the Illustration Essentials program
“I really enjoyed the class and am really happy you've gotten such great feedback and response to it because I thought it was great! I feel my level of confidence in contacting and approaching potential clients has skyrocketed! It's always been a struggle for me to put myself out there. I'm glad I found your site and subsequently your workshop! Thank you for being so generous to offer your free advice/content on your website because I probably would have never found you if not!”
Kat Uno, Illustrator
The Artist Contract Template: Protect your time, money, and ideas on your next freelance illustration project.
Finally, get the contract template that will help you:
- Prevent scope creeps who request endless revisions
- Establish your usage rights so your art isn’t misused
- License your art so you can create passive income
- Threats and actual lawsuits
- Get credit for your work
- Get paid on your schedule
Sticky client situations are heart-wrenching, and usually totally avoidable.
This is why I’m releasing the same contract template I’ve used on over 250+ freelance illustration projects. This contract template will help you create a stress-free illustration business.
- Who is this program for?
Illustrators who want to get hired to create illustrations for brands, agencies, publishers, studios, companies, and any other organizations. From editorial illustration to children's books to freelance concept art. Illustrators who want to work with clients from their home studio. To clarify further: Illustrators who want to avoid the storm of social media and instead directly reach out to potential illustration clients in a chill and confident way.
- Who is this program NOT for?
This program requires a minimum of 3 hours of work a week. If you think building your illustration business will happen overnight, this program isn't for you.
- How long do I have access?
Once you purchase Illustration Essentials, you get immediate access to all the lessons, forever. Which means you can go through the lessons at your own pace.
- How long is this program?
Illustration Essentials is broken down into 8 lessons. Each lesson is 10–25 minutes long. To get the most out of the program you’ll do the work to set up the simple business systems you'll learn in the course. Which can take anywhere from few days to a few weeks. You will get out of the program what you put into it.
Are you ready to learn how to get high-value illustration clients who are happy to pay you for your creative vision and illustration style?
Get lifetime access to Illustration Essentials. Once you enroll you'll gain immediate access to the online dashboard where you can watch the lessons anytime.