Illustration Essentials

Get paid to illustrate.

The hardest part about running an illustration business isn’t the drawing part. It’s the things like finding new clients, making contracts, and communicating with clients. 

Frog, betta, and bee illustration by Chris Wilson

If you’re like most illustrators, it’s the running a business part of your business that can be a drag to work on. That’s where Illustration Essentials comes in.

After you’ve gone through the 10 lessons you’ll know exactly what to do to start and grow your freelance illustration business

You’ll learn how to:

  • Secure illustration clients who are happy to pay you for your creative vision and style.
  • Automate and streamline how you grow your client list.
  • Create an illustration business aligned with your style and interests.

Learn the the same process I’ve used to get paid as a freelance storyboard artist, animator, concept artist, and editorial illustrator. Getting paid to create for clients such as American Apparel, Disney Imagineering, US Navy, NGOs, and dozens of commercial production companies.


Join Illustration Essentials and jumpstart how you get more freelance clients

“I really enjoyed the class and am really happy you’ve gotten such great feedback and response to it because I thought it was great! I feel my level of confidence contacting and approaching potential clients has skyrocketed! It’s always been a struggle for me to put myself out there. I’m glad I found your site and subsequently your workshop! Thank you for being so generous to offer your free advice/content on your website because I probably would have never found you if not!” 
Kat Uno

Here’s what you’ll learn:

    1. What not to do
      All the crazy, time-sucking marketing strategies you can avoid.
    2. Creating goals that matter
      Clarify where you want to take your freelance business
    3. Defining your profitable clients
      Know exactly who will be excited to pay you to create
    4. Crafting your offer
      Double your revenue with a profitable deliverable
    5. Generating your leads
      Research your future high-value clients
    6. Qualifying your leads
      Connect with your leads in a natural way
    7. Converting your leads into clients
      Immediately find out if your leads can pay you what you deserve
    8. Getting referrals
      Streamline how you double your illustration clients by asking your existing clients to open up their professional networks to you.
    9. TEMPLATE: The Illustration Contract
      Protect your time, money, and ideas. Get the customizable contract template and video training that’ll help you prevent scope creeps, endless revisions, and determine when you’ll get paid.
    10. SCRIPTS: 25 Proven Email Scripts
      Send the right message every time. Access a vault of 25 proven email scripts to help you in any tricky client situation. Know what to say when a client asks for too many revisions, to collect a late payment, and more.

Illustration Essentials is clear and actionable. When you’ve finished, you’ll know exactly what you need to do – and how to do it.

Purchase the course

Pay once, get instant access, and keep your program forever. Your access never expires. You have access to the program forever.

One payment of $250 USD

Enroll Now

Access as a member

Pay monthly, access the program for as long as you’re a member of the workshop. This is not a payment plan. Cancel any time. Workshop members get access to all of my courses.


Join the workshop